$比亚迪(SZ002594)$

近两个月，中国新能源汽车比亚迪进入欧洲市场引起国外媒体广泛关注。当地主流电视台DW、德国知名汽车媒体Auto Motor und Sport等对比亚迪Atto3(元plus)的产品测试传播在国外收获了广泛的好评，内容有很多亮点，让我们看看海外主流媒体是如何评价比亚迪产品的。视频文字内容转载翻译如下：

(资料图片)

0:07

EmmanuelSchäfer(主持人，English):

This is the BYD Atto 3,a Chinese purely electric car,that does a lot of things differently.But Does that make it a better car?We"ll find out today.Welcome to REV!

这是比亚迪的Atto3（国内的元plus），一款中国纯电动汽车，它做了很多独特的事情。但这些是不是能让它变成了一辆更好的车呢？今天就来探究一番。欢迎收看REV节目！

0:29

BYD,an acronym for Build Your Dreams,is one of the largest new energy vehicle makers in the world.

BYD是“构建你的梦想”的首字母缩写，是世界上最大的新能源汽车制造商之一。

0:41

The Atto 3 has a really cool feature that is, that you can change the direction of that central touch display. So, if you don’t like it like that, you simply press that button and it will flip by 90degrees and then it turns the picture just like a tablet that you would use at home. And I mean, have you seen any other car where that works? I haven’t. And I’ve seen a lot of cars.

Atto 3有一个非常酷的功能，那就是，你可以改变中央触摸显示器的方向。所以，如果你不喜欢这样，你只要按下按钮，它就会翻转90度，然后它就会把图片翻转过来，就像你在家里用的平板电脑一样。我是说，你见过其他能用的车吗？我见过很多车但是没见过这个功能。

1:12

EmmanuelSchäfer(English):

The general driving impression in the Atto 3is pretty smooth.You feel some bumps,but it"s nothing that you would consider a disturbing fact.So,it"s quite a nice ride and it is rather silent in here.We were driving on the autobahn earlier.We were like going 130,140 Kilometers an hour and the wind noises were not that prominent in the interior.So,I really Liked that fact.

Atto 3的总体驾驶感觉非常平稳。你感觉有些颠簸，但这不是你认为令人不安的事实。所以，这是一个相当不错的旅程，而且这里相当安静。我们之前在高速公路上开车。我们的时速大概是130到140公里，而且车内风燥也不是很明显。我真的很喜欢这个事实。

1:42

The Atto3has a power output of 150kW,makes the dash from 0to 100km/h in 7.3s and can reach a top speed of 160km/h.

Atto3的功率输出为150kW，在7.3秒内从0加速到100km/h，最高时速可达160km/h。

1:55

The Exterior of the Atto 3has a fresh and sporty design without being too futuristic.With a length of 4,45m it positions somewhere in the middle between VWs ID3(4,26m)and

ID4 (4,58m)

Atto 3的外观有一个新鲜和运动的设计，没有太多的未来主义。它的长度为4.45米，位于大众 ID3(4.26米)和 ID4(4.58米)之间

2:13

EmmanuelSchäfer(English):

The interior of the Atto 3,at first glance,it looks quite cool,pretty futuristic.The steering Wheel feels nice,it has some buttons for the most important functions,just as you"re used to In most other cars.What takes some getting used to,though,is the door opener,because it"s Right here and you have to pull it back like this to open the door.If you don"t know it,you will Spend a lot of time looking for it,because it"s nowhere down here.Apart from that,you have These vents right here.Those look quite futuristic as well.They are a little loud if you close them,but you will not often use this.So,it"s okay.Down here you have some buttons for Most important functions,for example,for parking assistance or the auto hold function.But The highlight in the interior is definitely that huge touch screen right here,that will give you Navigation and of course music,Spotify,DAB+radio,everything you need.The only thing I don"t really like,is the fact that you have to adjust the temperature via the touch screen as well.But that is also an issue in other cars,for example in VWs.So,the Atto 3is no special In that aspect.

Atto 3的内饰，乍一看，它看起来很酷，很有未来感。方向盘感觉不错，它有一些按钮，用于最重要的功能，就像你在大多数其他汽车习惯了。需要花些时间去适应的是开门器，因为它就在这里，你必须像这样把它往后拉才能打开门。如果你不知道，你会花很多时间去找它，因为它有点设计感，不习惯的话可能找不到。除此之外，这里还有通风口。这些看起来也很前卫。如果你关上它们，声音会有点大，但是你不会经常使用这个。所以，没关系。这里有一些最重要功能的按钮，例如，停车辅助功能或自动保持功能。但是内饰的亮点绝对是这里巨大的触摸屏，它会给你导航，当然还有音乐，Spotify，DAB + 收音机，所有你需要的东西。我唯一不喜欢的是，你还得通过触摸屏来调节温度。但这也是其他汽车的一个问题，例如大众。所以 Atto 3在这方面没什么特别的。

3:29

A thing we noticed during our test ride is that the lane assistant,which warns you if you’re About to leave your lane,is a little too motivated,meaning it sometimes warns you a little too Early on narrow roads.

我们在测试过程中注意到的一点是，车道辅助功能(如果你要离开车道，它会提醒你)有点过于积极主动，这意味着它有时会在狭窄的道路上过早地提醒你。

3:47

EmmanuelSchäfer(English):

A thing that makes BYD cars so special are the batteries.Instead of lithium-ion batteries that are used in most other electric vehicles nowadays,they use lithium-iron-phosphate batteries and those are the only ones right now,that can pass the nail test,where there is a nail driven Through the battery.

比亚迪的汽车最独特之处是他的电池。与现在大多数其他电动汽车使用的锂离子电池不同，比亚迪使用的是磷酸铁锂盐电池，这是目前唯一可以通过针刺测试（用一根钢针穿刺电池）的电池。

4:07

This is done in the nail penetration Lab of the BYD subsidiary FinDreams,responsible for Battery production.A blade battery pack surely deserves its name inspired by the long and flat shape.

这是在比亚迪子公司弗迪电池的穿刺实验室完成的，该实验室负责电池的生产。刀片电池组正如其名，修长扁平的外形。

4:22

Dr.Chao Li,Senior Engineer of FinDreams Battery(Chinese):

李超博士，弗迪电池公司的高级工程师（中国人）

The nail penetration test simulates short circuits in batteries under extreme conditions,as a Metallic nail pierces the battery for the purpose of analyzing its performance in this situation.In the industry,the nail penetration test is widely recognized as the most stringent battery Safety test.

穿刺实验模拟电池在极端条件下的短路，因为金属刺穿电池是为了分析其在这种情况下的性能。在业内，穿刺测试被广泛认为是最严格的电池安全测试。

4:35

The man in charge is Dr.Chao Li.He prepares both,the blade battery and an NCM Lithium Battery pack,for the test.

穿刺实验的负责人是李博士。他为实验准备两组电池，刀片电池和 NCM三元锂电池组。

4:45

As soon as the nail drives through the NCM battery’s outer shell it starts to inflate while Emitting smoke.Shortly after it explodes,violently burning at temperatures above 500°C.

当钢针穿过 NCM三元电池的外壳的瞬间，它就开始充气鼓包，同时释放烟雾。很快就发生爆炸，电池在500摄氏度以上的高温下剧烈燃烧。

4:56

In contrast the blade battery emits neither flames nor smoke and its surface temperature Does not exceed 60°C.This implies that EVs equipped with the Blade Battery would be far Less susceptible to catching fire–even when they are severely damaged.

相比之下，刀片电池在针刺实验中不会发出火焰或烟雾，其表面温度不超过60 °C。这意味着配备了刀片电池的电动汽车不太容易着火——即使它们受到严重损坏。

5:15

Another test sees a 46-ton fully loaded heavy-duty truck roll over the Blade Battery pack. Surprisingly the battery survives the test without leakage,deformation or smoke.At the final Step of the test,the Blade Battery is reassembled,loaded into a BYD HAN EV and the Vehicle still functions.But,the blade batteries have even more advantages.

另一个测试看到了一辆46吨满载重型卡车压过刀片电池组。令人惊讶的是，电池在测试中没有泄漏、变形或冒烟。在测试的最后一步，刀片电池是重新组装，装入比亚迪汉电动汽车后，车辆依然可以正常行驶。其实，刀片电池的优势还不止于此。

5:41

Dr.Li Chao,Senior Engineer of FinDreams Battery (Chinese):

First of all,higher volumetric energy density.Thanks to structural innovation,the Blade Battery boasts arrays with a high level of integration and a smaller number of structural Elements to increase the Blade Battery pack’s space utilization from 40%in the case of Conventional battery packs to 60%or even up to 75.6%,elevating volumetric energy density To 310Wh/l.

首先，刀片电池的体积能量密度较高。由于结构创新，刀片电池拥有高度集成的布局和较少数量的结构件，刀片电池组的空间利用率从常规情况下的40%提高至60% ，甚至高达75.6% ，提高体积能量密度到310Wh/l。

6:03

A main advantage of the blade batteries is that,unlike regular Lithium-Ion Batteries,they do Not require Cobalt,which is already a rare raw material.

刀片电池的一个主要优点是，不像普通的锂离子电池，刀片电池不需要钴，现在这是一种稀有的原材料。

6:15

EmmanuelSchäfer(English):

The battery capacity of the Atto 3is around 60.5kilowatthours and that will give you around 420kilometers of range.That is around the same amount that you have in other cars in that segment.

Atto 3的电池容量大约是60.5千瓦时，这将给你大约420公里的里程。这个数字和其他车型差不多。

6:29

Located in Bi shan District,Chongqing,China,the FinDreams Battery Factory is the first Production base for the Blade Battery.BYD invested 10billion Yuan,roughly 1.4billion US Dollars into that factory,which now produces an annual 20GWh.There are rumors that BYD Will not only power their own cars,but could also provide other manufacturers with blade Battery packs.One of the reasons is probably weight.According to BYD,the battery cells Account for 80to 90percent of the total weight of a blade battery pack,where as in a Conventional NCA battery pack it’s only around 60percent.

位于中国重庆市璧山区的弗迪电池厂是第一个刀片电池生产基地。比亚迪投资了100亿元人民币，约合14亿美元用于该厂，目前该厂年产能为20GWh。有传言说，比亚迪将不仅为自己的汽车提供动力电池，也可以提供刀片电池组给其他汽车制造商。其中一个原因可能是重量。根据比亚迪的说法，电池电芯占刀片电池组总重量的80% 至90% ，而传统的NCA三元电池组只有60% 左右。（所以，同样带电量的情况下，刀片电池电池组的重量更小，三元电池组的重量更大）

7:07

EmmanuelSchäfer(English):

This car comes in at somewhere around €38,000in Germany and you will almost not find Any other car in that segment for that price and especially with all the features you get in this car.

这辆车在德国的售价大约是38,000欧元（折合28万人民币左右），在这个价位，你几乎找不到拥有ATTO 3全部功能的任何其他车。

7:23

During the Euro NCAP Crash test the Atto 3received a full 5out of 5rating and 91out of 100Points for passenger safety.

在欧洲 NCAP 碰撞测试中，Atto 3获得了满分是5分的5分评分，和满分为100分的91分的乘客安全评分。

7:35

EmmanuelSchäfer(English):

As of now,the Atto 3is based on 400-volts-technology,like most of the other electric cars out there,but the plat form that it"s builton also supports 800-volts-technology.And if this car Becomes a success and the numbers allow it,they would also think about building it in an 800-volt-version and that would mean,that the car can be charged faster than it can be now.

到目前为止，Atto 3是基于400伏特的技术，就像大多数其他电动汽车一样，但它的平台形式也支持800伏特的技术。如果这辆车成功了，并且数据允许的话，他们还会考虑制造800伏的版本，这就意味着，这辆车可以比现在充电更快。

8:05

EmmanuelSchäfer(English):

The display here is really small.It only has the most important formation,so,it"s really

minimalistic.And I think I like that.

这里的展品真的很小。它只有最重要的结构，所以，它真的很简约。我觉得我喜欢这样。

8:20

EmmanuelSchäfer(English):

The Atto 3has a power output of 150kilowatts and it can go up to 160kilometers an hour. That is not exactly fast,but considering that you want to save energy,it"s absolutely okay.And also considering -at least where I live,in the area in Germany -you won"t find a lot of Space where you can go any faster than 130kilometers an hour,because either there is Some traffic jam or there are some road works.Anything could be there,so 160is more than enough.

Atto 3的输出功率为150千瓦，时速可达160公里。这并不是很快，但考虑到你想节约能源，这是绝对可以接受的。同时考虑到——至少在我居住的德国地区——你不会发现有很多空间可以让你以每小时130公里以上的速度行驶，因为要么有交通堵塞，要么有道路施工。会有各种情况，所以160km的时速就足够了。

8:58

Emmanuel Schäfer (English):

The BYD Atto 3 is a really nice car. I enjoyed driving it. I had a lot of fun in the interior and the safety aspect of the battery technology is really interesting. The Battery of BYD will neither explode nor will it emit smoke and that shows how good of a technology that actually is.

比亚迪 Atto 3是一辆非常不错的车。我很享受驾驶它。我有发现这款车在内饰上有很多亮点，在电池的安全技术方面是真正吸引人的。比亚迪的电池既不会爆炸，也不会排放烟雾，这表明这项技术实际上是多么优秀。

9:21

All in all the Atto 3 is a nicely designed car that offers a lot of driving pleasure and some well thought out ideas, such as the rotating touch display, the built-in “guitar” in the door and of course the safe battery packs. On the down side the door handle is counter intuitive, the climate control is touch-based and the lane assist is a little too motivated.

总而言之，Atto 3是一款设计精良的汽车，它提供了许多驾驶乐趣和一些经过深思熟虑的想法，比如旋转触摸显示屏、车门内置的“吉他”，当然还有安全的电池组。在下方的门把手是反直觉，车内空调温度控制是触摸式和车道辅助是有点太积极

视频里面有一些信息还是挺重要的，其中主持人提到在欧洲38,000欧元（28万人民币左右）的售价，找不到同价位具备ATTO 3所有功能的其他车。这个言简意赅的说明了比亚迪的产品竞争力。这款车在国内售价16万起，海外售价贵了10万的情况下，是否还有竞争力，我一直都有这个疑问，这个视频给了我答案。

另外就是主持人对刀片电池安全性的介绍，很显然，新能源汽车安全性是欧洲客户很看重的要点，这也是比亚迪最强的竞争力之一。

比亚迪的海外市场，大有可为。十几年前，海外就是凭借欧洲3G市场爆发，取得了海外市场的突破。希望今天同样从深圳出发的比亚迪，书写更大的宏大叙事。

关键词： 电动汽车 产品测试 辅助功能